Description
Dedication Account Management:
IÂ Â Strategy Consulting:
- Discuss holistic education subscription vs The learning matter positioning
- Finalize Domain names for all things
- Identify topics / areas on which videos should be made
IIÂ Set up – Landing page, 1 minute video – Funnel, Lead Magnet, Recorded video /webinar,
appointment automation:
- Revisit the existing landing pages of TMM and review and re-create them on suitable platforms
- Landing page and suggest suitable lead magnet
- Email auto-responders (Welcome, reminder, nurture)
- Set call to action being:Â Recorded video to watch and an appointment link + webinar registration
- FB Chatbot set up
IIIÂ FB Ad Campaign:
- Check existing TMM, create new one if required with configuration of pixel
- Upload existing admission and Good leads data on Facebook to create retargeting and look alike audience
- Email auto-responders (Welcome, reminder, nurture).
- Create lookalike audience based on visitor’s of our page
- Create 500 Leads, Try to achieve the Goal of CPL of (₹ 20/- to ₹ 40/-)
IVÂ Social Media Management (Creatives, Post, Engagement): 15 post
- Create posts in 10 categories for (Value addition + Trust + Awareness)
- Email and SMS blast to leads to increase readability of posts & blogs
- Optimising existing FB, LinkedIn pages, images, & previous posts
- Create Fb , YouTube Graphic Cover images and update profile
- Creating events on FB, Book my show, Everbrite, etc. (month on month basis for AMOLE & Holistic Webinars)
VÂ YouTube Videos Editing and Upload: 10
- 5 videos based on following categories (Teacher’s teaching + Students Learning Activities + Students Fun activities)
- 5 videos (Lead capture (1) , Thank you (1) & indoctrination video (3)
- Optimising the headlines & descriptions of the current YouTube videos
- Create Fb , YouTube Graphic Cover images and update profile
- Creating events on FB, Book my show, Everbrite, etc. (month on month basis for AMOLE & Holistic Webinars)
VIÂ Communication / Communication Management –Â
- Connecting with 10 + School Principals to propose them Free webinars for their staff, parents, children, survey, articles etc
- Inviting people who comment / like to like Page and to add friend / follow them
- Managing & posting on Fb groups
- Increase Friends on Facebook and connections on LinkedIn by 10%
- Increase likes on pages by 10% month on month
- Manage e-mail list
VIIÂ Content Writing – Blog Writing and Posting 500 to 2000 Words Supports Key word + SEO Strategy
- Identify 1 topic for article per quotient (CQ, EQ, SQ, BQ, TQ, LQ, DQ, HQ, VQ, & FQ) and write it with pictures, back link, etc as per standards
- Write a few articles on Parenting (@ 5 numbers)